Augmented Adventures

Together with the team of Native instruments, I created a brand identity and campaign to announce their latest Traktor Pro release featuring the Beatport Link integration and Pioneer CDJ-3000s support. In the latest release you get access to a world of music. The campaign focussed on expanding your creative and cultural horizon, breaking through barriers in music.

In interviews with high profile artists and their live sets we show how Traktor Pro opens up their creative space. We created different types of creative which includes a live streaming event featuring 14 artists worldwide, editorial blogs, a landing page, newsletters, how to tutorials and social videos.

Live performances included from Madame Gandhi, Joris Voorn, Krust, Absolute., IVA, Ean Golden, Fabio Florido, BEC, Steve Bug, Joyhauser, Sharam, Joran van Pol, Rebekah and Uffie.

Problem

The designs in "Augmented Adventures" feature a mix of real-world imagery and digital elements, creating a sense of depth and interaction. Expect to see holographic effects, virtual overlays, and futuristic motifs that bring a sense of wonder and innovation. The use of vibrant colors and dynamic compositions creates an immersive experience.

Solution

Perfect for tech brands, gaming projects, and innovative campaigns, "Augmented Adventures" brings a futuristic edge to any design. It's about pushing the boundaries of what's possible and exploring the intersection of technology and creativity. This collection is ideal for projects that want to inspire and engage with cutting-edge visuals.

This artwork was originally published on Behance by Get it studio